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Poziv na predavanje Stefana A. Jenzowsky doprijedsjednika Siemens-CC-a
by Vladimir Pleština - Friday, 29 September 2017, 2:52 PM
 

U srijedu 4. listopada u 16:00 u A1-1 Stefan A. Jenzowsky, Siemens-CC doprijedsjednik za inovacije, održat će predavanje o tzv. Creative disruption. Novi poslovni modeli sve se više isprepliću s novim tehnologijama koje su donedavno bile nezamislive. Hoćemo li do 2025 imati autonomna vozila, hoće li algortimi zamijeniti liječnike, a dronovi dostavu, kako umjetna inteligencija i velike količine podataka digitaliziraju suvremeni svijet, u što se danas investiraju milijarde dolara? Ukoliko vas zanimaju što je to business model innovation i digital disruption, i koje nove "buzzword"-e možemo čuti u Silicijskoj dolini, odnosno koje nove tehnologije se traže i kakve tvrtke preživljavaju u suvremenom poslovnom svijetu pozivamo vas na predavanje.

U nastavku se nalazi kratki živitopis predavača.

Stefan A. Jenzowsky
Senior Vice President New Products & Innovation, Siemens Convergence Creators (Vienna & Berlin)

Stefan A. Jenzowsky studied communication science and psychology at the Free University Berlin and the University of Alabama, Tuscaloosa. After this, he worked in consumer research and media interaction research at the Ludwig-Maximilians University in Munich.

From 1999 to 2006, Stefan was responsible for business innovation at Siemens Communications in Munich. As VP Strategy and Head of Business Innovation he was leading a think tank for new business models in telecommunications. In this think tank, future topics and disruptive innovations were developed for Siemens. In this think tank, innovations were developed, piloted and introduced to the market.

After this, Stefan became Partner at trommsdorff + drüner innovation + marketing consultants, consulting companies from the automotive, media, and telecommunications industries in developing and introducing innovative new services and products. His focus was on consumer interaction and new products for automotive and entertainment products.

From 2007 to 2010, Stefan was the managing director of moreTV Broadcasting GmbH in Potsdam-Babelsberg, developing innovative TV centric services like adaptive intelligent video recorders that know what I want to watch in advance.

Since October 2010, Stefan was heading the Multimedia business unit at Siemens Convergence Creators (Communication, Media, and Technology) in Vienna, being P&L responsible for the telecommunication and media businesses worldwide (+400 employees) as well as for innovation activities worldwide. Since October 2014, he is responsible for new products within Siemens Convergence Creators.

Stefan has co-authored various books and publications on the future of media consumption, including the book “Fernsehwerbung - Television Advertising” and “Die Zukunft des Fernsehens - The Future of Television”. Together with Sven Gabor Jansky, Stefan also wrote “Rulebreakers”, which stormed the German business book charts in 2010. If time permits, he is teaching at universities like the Karlshochschule International University or the European Business School.